Managing Uncertainty Business Plan Coursework Example | Topics and Well Written Essays - 2000 words

Managing Uncertainty Business Plan - Coursework Example It is always advisable to settle on a business enterprise that is not only viable, but also within your area of expertise in order to ease its management. In this case, I am intending to start up Electronic repair Services Company, in the City of Birmingham which its capital will be around  £ 250,000 in its first year of operation. The organization will specialize in repairs of home electronics, most particularly home entertainment electronics, such as; DVDs, TV, VCRs, and CD players among many others. The small enterprise is created with an idea of providing top notch innovation to the general repair service business. It will offer a one stop solution for the repairing or renovation of home electronics and phones in Birmingham. This business is aiming to offer its services to home owners and phone users who are often caught unawares with unexpected electronic malfunction. The unique and distinguished services of the Electronic shop will give it the much sought after competitive ad vantage against other repair services businesses. (Apple, 2013, pp. 24)Market analysis There are around 0.9 million households in Birmingham, U.K. Virtually, all these households at least have phones, TVs, VCRs and many other   types electronics. The electronic service company will segment its market into product categories, which will reflect the projected number of each electronic device, being used in Birmingham city, because these devices may malfunction at any time, and they may require repair services.